About us

After more than two decades of experience in various business fields, including sales, public relations, marketing, tourism, and design, Belma Mujezinović from Sarajevo, Bosnia and Herzegovina, made the decision to establish a foundation. The COVID-19 pandemic served as a significant turning point, prompting her to pause and contemplate the true meaning of life. Is it a pursuit of wealth or a commitment to acts of kindness?

The foundation primarily concentrates on supporting vulnerable groups in Bosnia and Herzegovina, including orphans, low-income and impoverished families, women, immigrants, and returnees.

1
Promoting, advancing, enhancing, and modernizing social initiatives with the aim of elevating the quality of life in Bosnia and Herzegovina; providing assistance to the marginalized and disabled segments of society affected by the transitional period, and grappling with the absence of essential income required to fulfill their basic life necessities;
2
Assisting individuals with disabilities, as well as orphaned children or those lacking sufficient parental support, in their journey towards social inclusion;
3
Advancement and promotion of rehabilitation programs that incorporate animal therapy into their services;
4
Rescuing and caring for abandoned animals, while also raising awareness and advocating for their rights;
5
Supporting education and encouraging the involvement of young individuals in professional and socially responsible endeavors;
6
Promoting the cultivation of democratic relationships across all aspects of life, including education and lifelong learning;
7
Promoting public relations within civil society;
8
Dedicated efforts towards the complete promotion of humanitarian and just principles within the social policies of Bosnia and Herzegovina;
9
Working to create conditions for the sustainable return and integration of returnees.
10
Supporting processes that foster a sense of shared living, trust, and tolerance among the citizens of Bosnia and Herzegovina.
11
Providing support to establish European standards of living and work.
12
Contributing to the construction and preservation of the ecological environment.
13
Promoting energy efficiency and encouraging design and engineering projects.
14
Advocating for the construction of wells and fountains.
15
Supporting the preservation of historical, cultural, and traditional values and assets.
16
Striving for the improvement and promotion of sustainable agriculture.
17
Supporting the development of tourism, ecology, and the catering industry.
18
Organizing projects, panels, lectures, conferences, professional and scientific gatherings, consultations, seminars, and other educational events, as well as auctions, exhibitions, charity concerts, and other activities aimed at presenting, promoting, and achieving the goals of the Foundation.
19
Collaborating with organizations both domestically and internationally that pursue similar activities.
20
Publishing materials with the aim of furthering the goals and activities of the Foundation in accordance with the law.
... because every second of every day is a chance to start again. Belma Mujezinović